![]() To pull into a modern supermarket on the drive home to get a few items, presumably in time for the evening meal, was an image that seemed incommensurate with what I had experienced to be the general run of events in everyday life in and around the town. ![]() Tacitly understood that ‘ On your way home’ meant on your way home from work, the tagline on the signboard invites Cargill’s customers in Dambulla to participate in a world of modern consumption somewhat disconnected from the design of local life. The Cargill’s franchise is ubiquitous across Sri Lanka, and with its outdoor parking spaces, staff uniforms, conveyer belt checkout, and conditioned air, the branch in the hot and dusty junction town of Dambulla quickly became popular, particularly among the town’s aspiring middle class. 1 I use the English plural marker ‘s’ to pluralise some Sinhala words rather than directly transliter (.)ġ‘ Gedara yana gaman! (On your way home!) ’ written in both Sinhala and English is the tagline on the signboard of the Cargill’s Food City supermarket. ![]()
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